Umesh Singh Yadav, PhD

PhD ( Mohanlal Sukhadiya University, India), MBA (Tribhuvan University), FDP in IIM, Ahmedabad

Associate Professor

Area of Specialization : Marketing

Email: umeshsingh@pusob.edu.np

Experience: 17 Years

 

 

 

2060 B.S. (2003 A.D.)—till date	School of Business, Pokhara University Leknath-30, Pokhara Working as an Associate Professor of Marketing and Strategic Management and engaged in teaching marketing and general management related courses in graduate and undergraduate level. Working as a Co-ordinator of Faculty Research Grants Committee at School of Business, Pokhara University. Worked as a member of ‘Examination Committee’ in the University from 30th May 2013. Worked as a member of the ‘Management Subject Committee’ at the University from 16th May 2012. Member of the Editorial Board of DAVCC’s Advance Management Research: An International Journal of DAV Centenary College, Delhi, India. Involved and worked as a member in various committees such as Internship, Scholarship, Extra-Curricular Activities and others at Pokhara University. Worked as Acting Campus Chief for the period of three months.
2059-2060 B.S. (2002-2003 A.D.)	Nepal Tourism & Hotel Management College, Chinnedanda, Pokhara Taught Travel and Tourism Marketing in Bachelor of Hotel Management (BHM).
2059-2060 B.S. (2002-2003 A.D.)	Served in several boarding schools as Accounts, English, Social Studies, and Computer Teacher. Took responsibility for ‘Sports and Extra-Curricular Coordinator’ in most of the schools. Took the initiative of commencing Computer Education in one of the School.

 

Academic Qualification

• Completer PhD from Faculty of Commerce, University College of Commerce and Management Studies, MLSU, Udaipur, Rajasthan, India in 2016.
• Accomplished Master’s in Business Administration (MBA) with first division marks taking Marketing as specialization subject from P.N. Campus, Tribhuwan University in 2058 B.S (2000 A.D.)
• Passed Bachelors of Commerce (B.Com.) taking Accountancy as the major subject with second division marks from P.N. Campus, Tribhuwan University in 2054 B.S (1997 A.D.)
• Passed Intermediate of Commerce (I..Com.) from P.N. Campus, Tribhuwan University in 2051 B.S (1994 A.D.)
• Passed SLC examination with second division marks in (2048 B.S.) 1991 A.D. from Mount Annapurna Boarding School, Pokhara.
• Seminars, Workshops, Training & Others
• Participated and presented a paper entitled ‘Knowledge Management and Organizational Culture’ in ‘International Conference on Emerging Paradigm in Business Education and Research’, organized by UCCMS, Mohanlal Sukhadia University, Udaipur, Rajasthan, India. 
• Coordinated and participated in three days workshop of ‘Case Writing and Case Method of Teaching’ jointly organized by SOB, PU and University Grants Commission, 2009.
• Participated in Faculty Development Program 2006/07 at Indian Institute of Management, Ahmedabad, India.
• Participated in ‘Amaethon 2007, IIM Ahmedabad’s Annual Agribusiness Summit’ from 19-21st January 2007.
• Participated in ‘Sixth Asia Pacific ABC Conference on Management Communication’ organized by IIMA from 14-16th December 2006.
• Participated in ‘Train the Teachers Program’ conducted by the Netherlands Management Cooperation Program and Nepal Tourism and Hotel Management College, Pokhara 
• Imparted training of ‘Marketing and Sales’ conducted by Pokhara Chamber of Commerce and Industry.
• Accomplished Computer Diploma Course inapplicable courses in the year 2051 B.S (1994 A.D.).

 

Research & Publications

• Working as a co-investigator in a research project entitled 'Factors Affecting  Financial Condition of Urban Municipalities in Nepal' under a Collaborative Research Grant-2019 funded by UGC, Nepal.  
• Completed collaborative research funded by PURC entitled ‘Impact of Home Stay Tourism in Livelihood Status of Home Stay Operators: Evidence from Gandaki Province of Nepal’ as a Principal Investigator in the year 2019. 
• Published research article entitled ‘Relationship between Destination Image and Travel Intentions: Evidence from Nepal’ in an online journal IJSSIR, Vol. 5 (4), April 2016. 
• Published empirical article entitled ‘Influence of Corporate Social Responsibility on Consumer Behavior’ in DAVCC’s Advance Management Research: An International Journal, Vol. 4 (1), April 2016. 
• Published empirical article entitled ‘Link between Knowledge Management and Organizational Culture’ in International Journal of Technology and Business Management, Vol. 5 (1), Jan—Mar 2016. 
• Published empirical article entitled ‘Employment Status of Management Graduates’ as a co-author in PACE, the management journal of School of Business of Pokhara University. 
• Written case entitled ‘Case of Pramod Kumar Gupta’ as a co-author which was published by Vikas Publishing House, India. 
• Submitted research report on ‘Public Opinion toward Advertisement’ to Pokhara University.
• Submitted research report on ‘Business Feasibility of Cottage and Small Scale Industries’ to Pokhara Chamber of Commerce and Industry (PCCI) in the year 2058 B.S (2001 A.D.)

 

Achievement

• Received ‘Nepal Bidhya Bhusan Padak-Ka’ from Ministry of Education, Nepal Government in 2018.
• Received ‘Rastriya Skishya Diwas Padak-2065’ from the Ministry of Education, Nepal at the year 2008.
• Awarded ‘Teacher of the Year-2057’ (2000 A.D.) for the performance by Pragati English Boarding School, Pokhara.